News and Insights - Lead Acquisition Blog | PX

Wait, so no more disconnected phone numbers?

Written by PX | Mar 15, 2023 2:11:42 PM

Filter out 95%* disconnected phone numbers before they even hit your CRM or dialer.  This saves your sales rep's time (according to LeadJen, it could be 546 hours on average per sales rep), improves your communication and business intelligence, and positively impacts your bottom line. 

Contact information, specifically phone numbers, is the most important asset for a company's records. Disconnected phone numbers are a hurdle for any sales rep. The faster you call, you more likely you’re able to convert a lead to a customer. Even the best reps can’t close leads they cannot reach. If sources contain a lot of disconnected phone numbers, this has a big impact on your campaign’s performance.   

It is a well-known fact that leads get cold quickly. As per Harvard Business Review, 37% of leads responded within an hour, 16% within 24 hours, 24% took more than 24 hours, and 23% never responded. So, it is usually a good practice to call the lead within 24 hours of receiving their details. By following up with a lead immediately, you can ensure that they are still interested in what you have to offer.   

Filter disconnected numbers with Real Phone Validation 

The PX platform programmatically carries out a phone number validation check, which pings up to 6* different providers to deduce if a phone number is currently in service. If the phone number is not active, these phone numbers will be filtered out automatically.  

How to activate the disconnected phone number check  

  • Navigate to Campaigns 
  • Open the settings menu (3 dots) 
  • Open Verification Services 
  • Enable real Phone Validation (enabled by Default)  
  • And you are all set!

Each lead matching your filters will programmatically be checked to see if the submitted phone number is in service. If the phone number is not in service, you don’t have to pay for the lead.  

*PX’s Disconnected phone number check has an accuracy of 95%.